Created by the British Fashion Council in 1993 NEWGEN (New Generation) is one of the most internationally recognised talent identification schemes, and continues to showcase and promote new designer businesses today. Between 2001 and 2016 the scheme was sponsored by Topshop, who were integral in nurturing emerging talent in London.

For the first time, this season NEWGEN will encompass menswear, which was previously NEWGEN MEN and launched in September 2009 to build on TOPMAN and Fashion East’s successful MAN initiative. NEWGEN MEN became instrumental in raising the profile of emerging British designers using London Fashion Week Men's as a showcasing platform, and was sponsored by TOPMAN from 2009-2016.

NEWGEN offers womenswear and menswear designer recipients financial, showcasing, business and mentoring support through the BFC and an external network of partners and mentors.

Since NEWGEN's inception, its roll call includes Alexander McQueen, Matthew Williamson, Julien Macdonald, Christopher Kane, Marios Schwab, Richard Nicoll, Erdem, Mary Katrantzou, Meadham Kirchhoff, Christopher Shannon, Simone Rocha, J.W.Anderson, James Long, Christopher Raeburn, Agi & Sam, Lou Dalton, Matthew Miller and Craig Green.


For any enquiries please contact Isabella Davey (